Ampacet has launched its new SeaGlass collection with significant visual enhancements. Credit: Jonathan Chng on Unsplash.

Global masterbatch manufacturer Ampacet has launched its new line of polyethylene terephthalate (PET) packaging, which has been dubbed the SeaGlass™ collection.

The collection offers visual improvements such as a weathered glass effect for blow moulded PET packaging.

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The new line’s curated palette comprises of Quiet Coral, Rarified Red, Pitted Lime and Tumbled Teal.

The nature-inspired shades for PET help to improve the shelf appeal of the company’s packaging and products without compromising on the actual mould.

In addition, coloured PET packaging products within the SeaGlass collection are said to be recyclable into textile fibres.

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The US-based company claims that 50 of its two-litre bottles can be transformed into one square yard of carpet fibre. It also releases fewer emissions when compared to the amount emitted by virgin plastics.

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Ampacet market insight manager Mercedes Landázuri said: “Our new SeaGlass Collection reinforces our ethos of finding beauty in waste.

“The colour palette showcases the luminous colours found in these treasures from the sea.”

In a LinkedIn post, Landázuri said the new collection is suitable for beauty, nutraceuticals, home care and refillable products.

Ampacet offers advanced solutions that enhance the product performance, durability and sustainability of plastics with a focus on colour, special effects, advanced functional additives and masterbatch products.

The company operates a network of 25 manufacturing sites in 18 countries, including the UK, the US, Argentina, Australia and Belgium.

Ampacet also launched the Biax4ce™ masterbatch portfolio for oriented mono-material PE films in the North American market.