Stora Enso has opened a new centre in Helsinki, Finland, which aims to enable the development of innovative solutions for renewable packaging.

The centre will be used by the pulp and paper manufacturing company and its stakeholders as a venue for research and development to come up with sustainable concepts.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Located at the company headquarters in Kanavaranta 1, it comprises a packaging design lab, presentation areas with advanced touchscreen technology and virtual-reality retail technology.

"We are able to liaise with our customers in a unique way and together design the packaging solutions of tomorrow."

The centre is also expected to serve as an incubator hub for the company, which will be used to develop customer value through collaboration with customers, start-ups and other industry stakeholders.

Stora Enso intends to commercialise new packaging concepts and design trends, which can drive sales, while bringing down costs and environmental impacts at the same time.

Stora Enso CEO Karl-Henrik Sundström said: "Through our new innovation centre, we are able to liaise with our customers in a unique way and together design the packaging solutions of tomorrow.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

"Sustainability is the backbone of Stora Enso’s business and our dedication to renewable materials will be highly influential in how we collaborate with customers in the centre."

The centre will also be used by Stora Enso as a showroom to display its new products, prototypes and designs related to packaging innovation.

In October, the firm announced divestment of its mill in Barcelona, Spain, and a packaging plant in Komárom, Hungary, for a combined value of €23m, to private equity fund Quantum and Van Genechten Packaging International respectively.

While the Barcelona mill was used to produce recycled-fibre based consumer board, the Komárom facility generates offset printed micro-flute packaging.