Advantek aims to leverage Winpack’s market presence in Asia and worldwide. Credit: fizkes via Shutterstock.

Advantek, a provider of precision component delivery systems, has entered into a strategic partnership with Winpack, a China-based provider based in the same sector.

Through this alliance, Advantek aims to leverage Winpack’s market presence in Asia and globally by providing new opportunities.  

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Conversely, Winpack stands to benefit from Advantek’s product range and technology, broadening its customer offerings by integrating advanced design expertise. 

Advantek president and CEO Wim Goossens said: “This strategic partnership represents an important step forward in aligning our group with a global customer base and ensuring we continue to deliver the same level of consistent product excellence and high-quality service.

“By combining our strengths, we can better meet the evolving needs of the international market.” 

With headquarters in Minnesota, US, Advantek boasts manufacturing facilities across Taipei, Manila, Penang, Shanghai, Eau Claire in the US, and Laxå in Sweden.  

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For more than four decades, the company has been providing speciality packaging tape that ensures the secure transport of electronic components and semiconductors. 

These packaging solutions are crucial for assembling a wide array of products, including computers, mobile phones, LED lighting, medical devices, smart appliances, cars, and various consumer goods.  

Winpack general manager Tim Lee said: “Partnering with Advantek allows us to accelerate our capabilities in serving the entire market, including providing the most precise and clean tolerances in the carrier tape market.

“We are excited to enhance our small-form factor offerings and deliver the high degree of cleanliness that our customers demand.” 

In 2022, Advantek joined forces with US-based Cornell Capital to enhance customer efficiency and flexibility via a robust global manufacturing network.