US-based pulp and paper product manufacturer Clearwater Paper has expanded its portfolio with the launch of a new brand of cup stock paperboard, NuVo, for foodservice operators.

The company is offering NuVo cup stock paperboard to its customers to cater to their specific brand needs.

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NuVo features around 32% post-consumer recycled (PCR) fibre. It allows foodservice operators to use enhanced surface technology for uniform and consistent ink coverage, a premium white shade and a high-definition process print capability.

Clearwater Paper pulp and paperboard division senior vice-president Steve Bowden said: “We are excited to introduce NuVo to our customers, with a quality standard that we believe stands apart from any other paperboard cup product in the market.

“Our newly branded NuVo products are an important part of our plan at Clearwater Paper to offer innovative and sustainable solutions that fit the evolving needs of our customers.”

“Our newly branded NuVo products are an important part of our plan at Clearwater Paper to offer innovative and sustainable solutions.”

Last week, the company named Itron’s former chief accounting executive, vice-president and corporate controller Robert Hrivnak as its finance senior vice-president and chief financial officer.

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Starting 8 April, Hrivnak will oversee the company’s financial reporting and controls, investor relations, risk management, tax and treasury functions, and purchasing.

Clearwater Paper produces a range of paper-based products tissues, bleached paperboard and pulp at its manufacturing facilities in the US.

The company’s bleached paperboard is used by printers and packaging converters. It also offers services such as custom sheeting, slitting and cutting.

Earlier this month, Clearwater reported net sales of $428.7m for the fourth quarter of 2018, a 1.8% decline compared to $436.7m in the same period a year earlier.