Switzerland-based global food and beverage company Nestlé has unveiled plans to switch to 100% recyclable or reusable packaging across its entire product range by 2025 in a bid to minimise the impact of non-recyclable packaging on the environment.
The move is in line with the company’s aim to ensure that none of its packaging, including plastics, ends up in landfill or as litter.
The firm joins a host of retailers and consumer product companies to have adopted eco-friendly packaging solutions in a bid to tackle environmental pollution caused by plastic waste.
Last year, Unilever committed to using fully reusable, recyclable or compostable plastic packaging by 2025.
Other companies to have adopted similar measures include Waitrose, Coca-Cola and McDonald’s.
Nestlé CEO Mark Schneider said: “Plastic waste is one of the biggest sustainability issues the world is facing today. Tackling it requires a collective approach.
“We are committed to finding improved solutions to reduce, reuse and recycle. Our ambition is to achieve 100% recyclable or reusable packaging by 2025.”
As part of the project, Nestlé will focus on the abolition of non-recyclable plastics and the promotion of plastics that allow better recycling rates.
The company also plans to eradicate or change complex combinations of packaging materials.
Nestlé intends to contribute to the development of well-functioning collection, sorting and recycling schemes across the countries where it operates.
The global food manufacturer has further pledged to partner with industry associations to analyse different packaging solutions. This will encourage more people to focus on plastic reduction and recycling, as well as developing new approaches to tackle plastic waste.
In order to help customers with the disposal of packaging, Nestlé will also add information on safe recycling practices on its plastic packaging with.