The Australian Packaging Covenant Organisation (APCO) has officially classified Ravenwood Packaging’s linerless label technology as recyclable within Australasia.
This approval follows Ravenwood APAC managing director Sam Aloschi’s efforts since 2021 to validate the kerbside recyclability of their products.
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Ravenwood collaborated with BioPRIA and Monash University to develop a standardised test method, which led to the approval of their linerless materials.
The company provided various samples, including uncoated, coated, printed, and raw materials, to assist in establishing the testing criteria.
The ‘Circle of Linerless’, Ravenwood’s comprehensive ecosystem, includes base paper, silicones, adhesives, and varnishes.
These components are carefully balanced and crafted into labels by Ravenwood’s keyline designers, then produced using the Com 500 coater.
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By GlobalDataSam Aloschi said: “I always believed our linerless labels were 100% recyclable and should not be going to landfill. Our team at Ravenwood have worked hard to push the boundaries of technology to ensure our system is completely recyclable and sustainable for future generations.
“It’s a real credit to the Ravenwood team’s tenacity to come into the ground floor and work so hard to attain this momentous achievement from APCO.”
The testing of Ravenwood’s products has been successful, with a pulp yield of over 93.7% ready for recycling post-screening.
To further their commitment to sustainability, Ravenwood is introducing the Ravenwood Recyclability Approval Program (RRAP) for printers to align with their rigorous auditing and chain of custody process.
Ravenwood’s ‘Circle of Linerless’ not only covers the materials but also the machinery, including the Com 500 coater and Nobac linerless applicators.
This approach extends to label design, disaster recovery, performance guarantees, and a global supply network through Ravenwood’s machinery distributors and printer partners.
