SanTan Brewing has selected glass and metal packaging company Ardagh Group’s 24oz cans for its Mr Pineapple and MoonJuice IPA craft beers.
Originally launched in 12oz cans, the company decided to launch these products in the larger cans after these brands bolstered their presence throughout the Arizona market in the US.
MoonJuice IPA became the fastest growing brand in the company’s portfolio.
Ardagh noted that MoonJuice is the only IPA available in the 24oz cans in the state.
SanTan National sales director Matt Neuman termed the new larger size cans as ‘a mini keg’.
Neuman said: “The three biggest enemies of beer are light, oxygen and heat. Cans eliminate the first two hazards, providing the best in ingredient and taste integrity.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData“Now that our top two products are available in 24oz cans, our customers can enjoy these great-tasting brews in mini kegs at their leisure.”
Consumers can now buy SanTan MoonJuice IPA and Mr Pineapple craft beers in 24oz Ardagh cans in retail stores, convenience stores and on-premise bars and restaurants throughout Arizona.
Ardagh Metal – North America CEO Claude Marbach said: “We’ve consistently supported SanTan in the achievement of their brand and business objectives, and are excited to partner with them on their next stage of growth.
“And environmentally friendly cans are a great vehicle for building business, delivering ideal filing, distribution and retail display economics as well as superior recycling rates.”
Earlier this week, Ardagh Group, Glass – North America introduced its 500ml Celebration beer bottle for craft beers.