Bottled water provider Chlorophyll Water is set to unveil its new bottles made entirely from recycled polyethylene terephthalate (rPET) at the upcoming Natural Products Expo West.
The event is scheduled to be held from 13 to 15 March 2024, in Anaheim, California, US.
Chlorophyll's 100% rPET bottles are made from food-grade rPET, adhering to US Food and Drug Administration (FDA) and European Food Safety Authority (EFSA) standards for food-grade recycled materials.
In addition to reducing virgin plastic usage for bottle production, the use of rPET cuts carbon dioxide emissions, with studies indicating up to a 79% reduction compared with virgin production.
Chlorophyll has also chosen Avery Dennison's CleanFlake label technology to complement its new sustainable bottles.
This technology employs a water-based adhesive that cleanly separates from the PET during the caustic wash stage of the recycling process, thereby ensuring no residue remains on the plastic and enabling its processing into high-quality, rPET flakes.
Chlorophyll founder Matt Levine said: “As a brand, Chlorophyll Water is committed to sustainability and technology which can improve the impact that packaging has on our environment.
“In utilising bottles made from 100% recycled plastic, our intention is to make a truly meaningful and lasting environmental impact - addressing the plastic waste challenge, minimising our use of virgin, fossil-fuel based packaging."
Chlorophyll is a plant-powered purified mountain spring water brand that is available across the US in various retailers.