Daily Newsletter

10 November 2023

Daily Newsletter

10 November 2023

CORE finalises acquisition of General Converting

The acquisition is in line with CORE’s strategy to create a folding carton packaging platform.

RanjithKumar Dharma November 09 2023

Private equity company CORE Industrial Partners has concluded the acquisition of US-based premium folding carton provider General Converting.

Established in 1982, General supplies folding cartons to customers in the confectionery and consumer markets.

General partners with brands across these sectors to create customised packaging solutions that help enhance product visibility and brand identity.

Its end-to-end capabilities consist of structural design, printing, die-cutting, and finishing, thereby ensuring quality control at every step of the process.

The company is based in Bolingbrook, Illinois, and has a 122,000ft² manufacturing facility located there.

General CEO Bob Ruebenson said: “Our family, along with a great employee base, have built a differentiated business over the last 40 years, and we’re excited to have CORE as a partner as we enter a new chapter of growth for General Converting.”

Last week, CORE completed an investment in folding cartons provider Century Box.

These actions are set to contribute to CORE’s strategy to create a new platform in the folding carton sector.

With more than 85 years of combined experience, both General and Century Box could feasibly develop a platform with a customer base in the confectionery and consumer end markets.

The companies, which have both expanded their geographic reach and capability, operate three facilities with a total of approximately 325,000ft² in Illinois and Massachusetts, US.

CORE senior partner and board chair Frank Papa said: “The acquisition of General Converting aligns with our strategy to build a folding carton packaging platform serving attractive end markets with a customer-centric approach.

“In addition, General Converting is highly complementary to the platform, extending our geographic reach with a presence in the Midwest [US] and expanding our product portfolio by adding new customers in the candy and confectionery space.”

Analyzing the dynamics of the metaverse in the packaging sector

Many of the vital metaverse technologies are already being used or piloted by packaging companies, who have brought together AI, AR, VR, cloud, the IoT, and other technologies to monitor and maintain key assets remotely. The sector could also use immersive metaverse solutions to optimize packaging design and quality control—testing prototypes in a virtual world before bringing them to market. Another disruptive benefit of the metaverse will be using underlying blockchain and digital twin technologies to assist in creating more transparent and traceable supply chains.

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