Daily Newsletter

08 January 2024

Daily Newsletter

08 January 2024

Hershey’s brings Snoopy to its Kisses milk chocolate products  

The updated packaging features 18 different pink and red foils.

Jangoulun Singsit January 05 2024

American confectionary company Hershey’s has unveiled a new range of packaging designs intended for Valentine's Day. 

The company has partnered with cartoon Snoopy to launch its new Hershey's Kisses Milk Chocolates with Snoopy & Friends Foils and Heart Box product. 

The new packaging features 18 different pink and red foils with Peanuts characters such as Snoopy, Woodstock, Charlie Brown, and Lucy. 

The product comes in a 9.5oz-sized bag and is available across the US.

The company is also relaunching its Cadbury Caramello Miniatures in a 7.5oz bag, wrapped in the classic Cadbury purple packaging. 

The company is also reintroducing its Kisses Chocolate Dipped Strawberry Flavored sweets in a 9oz bag and the Milk Chocolate Hearts King-Sized Bar in a 2.5oz bag. 

Hershey Company Valentine's Day senior associate brand manager Brian Jones said: "No matter how you plan on celebrating Valentine's Day, or who you plan on celebrating it with, our Valentine's Day products are guaranteed to make the day a little sweeter.  

"From fan-favourites like our returning Hershey's Kisses Chocolate Dipped Strawberry candies and new innovations like our Hershey's Kisses Milk Chocolates with Snoopy & Friends Foils, our lineup makes every moment more loveable." 

Top Themes in Consumer, Packaging and Foodservice in 2024

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