Daily Newsletter

21 August 2023

Daily Newsletter

21 August 2023

Food packaging trends shift towards sustainability

The alignment of food industry players and materials science experts has spurred a notable move towards emphasising sustainability.

Mohamed Dabo August 18 2023

In the ever-evolving landscape of food packaging, significant strides have been made in the past ten years, with a notable focus on environmental considerations.

Players in the food manufacturing sector and those involved in materials science have both witnessed a notable shift towards prioritising sustainability, and industry experts point out that when asked about recent trends, the consistent response is its prominence.

Rising demand for sustainability

This resounding call for sustainability has become the central driving force in the food packaging industry. Professionals in the field, regardless of their specific roles, have been attuned to the widespread demand for greener and more eco-friendly solutions.

This emphasis extends beyond lip service, indicating a palpable change in mindset across the sector. This shift is propelled by consumer awareness and demands for reduced environmental impact.

Pressing concerns related to climate change and plastic pollution have heightened public consciousness, prompting manufacturers and scientists alike to rethink conventional packaging materials.

Materials innovation and market share

In recent years, the journey towards sustainable food packaging has been characterised by a diverse range of innovative materials.

This ongoing evolution has seen the emergence of materials that balance the crucial attributes of functionality, cost-effectiveness and environmental friendliness. The notable progress made is a testament to the collaborative efforts of various stakeholders.

A noteworthy aspect of this journey is the "all materials on deck" approach. This strategy signifies the collective endeavour to explore and adopt a multitude of materials that contribute to enhanced sustainability.

Rather than relying on a single solution, the approach involves a holistic assessment of materials, resulting in a varied toolkit for packaging solutions.

This adaptability has not only spurred momentum but has also fuelled remarkable gains in market share for sustainable packaging materials.

Challenges and future implications

While the strides toward sustainability in food packaging are commendable, it's essential to acknowledge the challenges that persist.

The transition to eco-friendly materials and practices isn't devoid of hurdles. As the industry embraces change, questions around cost, performance and scalability need to be addressed comprehensively.

In the foreseeable future, the trajectory of food packaging seems firmly rooted in the sustainability paradigm.

A deeper integration of research, industry collaboration and consumer education will likely be key drivers in surmounting challenges and achieving long-term success in sustainable packaging practices.

APAC region dominating the flexible packaging market

The global flexible packaging market will be valued at $112.4 Billion in 2023 and is expected to grow at a CAGR of 4.1% by 2030, per GlobalData. The increasing demand for packaged food and beverages is one of the prominent factors driving the market growth. The APAC region has emerged as the market leader (>50% share in 2023) due to easy availability of packaging material and low labor costs.

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