UPM Speciality Papers introduces sustainable pet food packaging

UPM is addressing the need for pet food packaging with grease resistance without compromising health.

Luke Martin November 10 2023

In response to upcoming regulatory changes in the EU packaging sector, UPM Speciality Papers is introducing recyclable and PFAS-free paper alternatives to address evolving needs in the pet food packaging industry.

PFAS-Free solutions for grease-resistant packaging

With the anticipated ban of PFAS chemicals in the European Union, UPM Specialty Papers is addressing the need for pet food packaging with grease resistance without compromising health. 

The EU Packaging and Packaging Waste Regulation (PPWR) is poised to prohibit PFAS chemicals, necessitating a significant shift in packaging materials.

UPM Specialty Papers senior manager and product stewardship Kalle Luomi emphasised: “As PFAS chemicals are expected to be banned in the EU, UPM Specialty Papers can support converters and brand owners in this change. UPM’s barrier papers can achieve excellent grease resistance without the use of PFAS chemicals."

A diverse range of sustainable packaging papers

To meet varied customer requirements, UPM Speciality Papers offers a range of packaging papers for pet food packaging.

The UPM Asendo Pro barrier paper, known for its recyclability, grease resistance and print properties, aligns with consumer preferences and regulatory standards.

Collaborative co-creation for enhanced solutions

Recognising the multifaceted needs of the pet food industry, UPM Speciality Papers collaborates with partners in the packaging value network to co-create solutions. 

UPM Speciality Papers sales director Marco Tramontano emphasised the importance of packaging strength for pet food, ensuring durability during logistics and the containment of contents weighing up to 20kg.

Tramontano said: “Great packaging protects what is being sold, but it also sells the product it protects. People love their pets; they want to know that their best friend gets the same quality that they do. That’s why we are pleased to offer pet food brands food-safe packaging that also ensures the shelf appeal of their products – and reduces plastic."

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