The Confederation of Indian Industry (CII), in partnership with a consumer packaging company and the Embassy of Finland, has unveiled a roadmap for India’s flexible packaging industry.

Outlook Business has reported that the new strategy aims to foster a circular economy for India’s flexible packaging industry, focusing on improved management and recycling practices.

The new roadmap is based on the ‘Design for Recycling Guidance for Films and Flexible Packaging’ guidelines, developed by the CII-India Plastics Pact (IPP) initiative last December.

The guidelines are intended to increase the use of monomaterial designs in the Indian market and offer technical advice to domestic organisations transitioning to recyclable packaging solutions.

The roadmap also describes the responsibilities of each stakeholder within the country’s plastic value chain, outlining specific areas of intervention and corresponding timelines.

Key stakeholders in the chain include the IPP secretariat, retailers, consumers, converters, recyclers and waste management entities, nongovernmental organisations (NGOs), investors, and the national government.

Key areas of focus for the roadmap are the design of packaging, appropriate segregation and collection of waste, enhancement of recycling processes, and the development of markets for recycled materials.

The overall objective is to improve the market for flexible packaging waste in India significantly.

The IPP, managed by CII, is a business-led initiative that aims to establish a circular economy for plastic packaging by uniting businesses and NGOs within India’s plastics value chain.