The global packaging industry is currently grappling with significant challenges stemming from a series of IT failures that have disrupted supply chains and business operations.

These disruptions have reverberated across various sectors, leading to material shortages, increased costs, and operational inefficiencies.

This article delves into the consequences of these IT failures, highlighting their impact on the packaging industry through three critical subheadings.

Supply chain disruptions and material shortages

The IT failures have exacerbated existing supply chain issues, creating a ripple effect that has severely impacted the availability of packaging materials.

The global supply chain crisis, initially triggered by the Covid-19 pandemic, has not yet fully recovered, and IT failures have only added to the strain.

Major disruptions in logistics and transportation have led to delays in the delivery of essential raw materials such as paper, cardboard, and plastics, which are crucial for packaging production.

The Panama Canal, a vital chokepoint for maritime trade, has also been affected by severe droughts, further limiting the movement of goods. This has forced companies to seek alternative, often more expensive, shipping routes, adding to their operational costs.

Additionally, labour shortages and logistical constraints have compounded these issues, making it increasingly difficult for packaging companies to meet their production targets.

Rising costs and economic pressures

The shortage of raw materials has led to skyrocketing costs for packaging manufacturers. With demand far outstripping supply, the prices of key materials such as polyethylene and polyurethane have surged by up to 50% year-over-year.

This price hike is not limited to plastic-based materials; alternatives like cardboard and metal have also seen significant cost increases due to the high demand and limited supply.

Economic uncertainty and rising inflation have forced consumers and businesses alike to re-evaluate their spending. Packaging companies are now tasked with finding a balance between maintaining product quality and managing costs.

This has led to increased pressure on manufacturers to innovate and adopt cost-effective, sustainable packaging solutions to stay competitive in the market (McKinsey, Mintel).

Regulatory challenges and sustainability efforts

In addition to economic pressures, the packaging industry is facing stringent regulatory demands aimed at improving sustainability and reducing environmental impact.

New regulations, such as the EU’s Corporate Sustainability Due Diligence Directive and Germany’s Supply Chain Due Diligence Act, require companies to implement robust risk management systems and ensure ethical sourcing practices.

These regulations are part of a broader global movement towards sustainability, which is driving significant changes in packaging design and materials.

Companies are increasingly experimenting with sustainable packaging solutions, such as returnable systems and fibre-based materials, to reduce plastic waste and improve recyclability.

However, these innovations come with their own set of challenges, including higher costs and technical complexities.

The need for closer collaboration between FMCG companies, packaging converters, and recyclers is more critical than ever to address these issues effectively and achieve long-term sustainability goals (McKinsey, Packaging Europe).

Looking ahead

The packaging industry is at a crossroads, facing unprecedented challenges due to global IT failures and the resulting supply chain disruptions.

Rising costs and regulatory pressures are pushing companies to innovate and adopt more sustainable practices. While these changes present significant hurdles, they also offer opportunities for growth and transformation in the industry.

By embracing new technologies and fostering collaboration across the supply chain, the packaging industry can navigate these challenges and emerge more resilient and sustainable.